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I was chatting with a would-be buyer for about the 200th time about the "why" or the "how come" of this or that, mostly having to do with the inordinate delays we've experienced with a "standard" home purchase. You see, his brother told him he could buy a house relatively simply two...
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Ever since the since the real estate market turned soft, I have had many of my clients ask me about entering the short sales market. No doubt, it's tempting. Short sales have grown faster than a puppy in a dog food factory. And they continue to swell. I know many Realtors who have...
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Could a Social Media Web site be a threat to the dominance of the Google Search Engine?Facebook has introduced a new revolutionary shift in the evolution of the Internet with its announcement last week at the f8 developer conference of their soon-to-be-ubiquitous “Open Graph” initiative – a...
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Who isn't interested in the luxury homes of the rich and famous? They have such a flair for the fantastic. No doubt, you'll discover innovations that you never would have thought to build into your own home. From Hollywood actors to people in politics, you'll find the famous do...
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Every year as part of the new edition of the Swanepoel TRENDS Report(www.RETrends.com) the 160 page Report also looks back at the passing year and lists those events that transpired during the year that made headlines and captured the industry’s attention and imagination.Here are the top events...
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Even if you rely on Paid Search – Organic Search makes Paid Search almost 4 times more clickable…Real Estate SEO IdeasNew York University Professors did a Study on the impart of Organic Search on Paid Search (also know as Click Marketing, PPC, Google Adwords, etc…) and their findings are...
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Article written by Bob McKinnonWe in real estate experience a recession every seven years on average, twelve of them since 1929. We all know this is a cyclical business yet every time we go through down turns we act surprised and hear the same sorrowful laments. Each down turn is different in...
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Real Estate Listings and Google Maps - Innocuous Right? Think Again!Big changes happen with a whimper at times and many are not prepared for the consequences of their implementation – some call that The Frog Effect; look it up – it will illuminate the intricacies of Human Behavior.Google...
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“A professional … is an amateur who didn’t quit.” Author Richard Bach. A joke that circulated around California when I lived there a few years ago was that when the cops pulled you over, they’d ask to see your real estate license. Of course, those were different...
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You can bet that in the next few months someone will chastise you for not being “green” enough. It is the current day equivalent of the anti-littering campaign that succeeded in stopping most Americans from throwing their trash out of the car windows while driving……at least when...
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